Key technologies
We work with leading technologies that have proven themselves to be the leaders in their respective tech stack domain. Proven by our experience this preselection and a pre-built out of box standard tool stack developed by the Alpha team will reduce time to value significantly.
In order to fully benefit from our experience and to generate rapid results we recommend with the full stack that we have designed - however our team is highly experienced in all of them and able to focus on individual tech if the existing tech stack shall not be adapted too much.
Google Cloud Platform
Our preferred Cloud Data Warehouse technology capable of so much more. Our key components have been developed initially on GCP basis and especially the native integration with Google Analytics is a powerful arguement.
Snowflake
As a direct alternative to GCP Snowflake is a strong competitor in the market with comparable features and leading performance especially in real time requirements, especially in combination with Braze.
Hightouch
Our preferred composable CDP tech. Fairly new to the market similar as the composable terminology itself. Key strengths are zero-copy requirement, marketeer user friendly interface and powerful AI capabilities.
Braze
Our prefered engagement tech to orchestrate and activate data and personalized communication in customer facing channels. Key strengths are in the omni-channel orchestration while offering a very user friendly interface.
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